The Best Real Estate Marketing Strategy - 5 Rules for Exponential Growth
If you have 17 minutes, this video is super helpful.
If you're on a time crunch, here are the 5 key takeaways: 1. Have Only One Outcome For Everything You Do: Be clear with your call to action (don't confuse customers with too many options ie. Call, Text, Email, Facebook). 2. Marketing Is Math: Track everything, especially emails (open rate, click rate) use Mailchimp, Constant Contact, Google Analytics, Bit.ly. 3. Move From Start-Up To Growth Immediately: Don't try to do everything yourself, outsource to experts who make their livelihood on producing results (this is where we come in). 4. Always Be Testing: Send variations of emails (different subject lines) and send emails on different days (Tuesdays are typically best). 5. Sales Team Must Match Marketing: Have consistent messaging in Sales and Marketing.
